Use images to reinforce your message. How often have you had to suffer 'Death by Powerpoint' with slide after slide of hardly visible text that the presenter reads? It does not take long for the mind to quickly shut off an...d start thinking about other more interesting stuff like what will be served for lunch after this boring presentation. The human mind remembers more if there are visual cues which accompany the text on screen and the words being spoken. In fact the less text the better if you can choose a visual that expresses what you want to say very graphically. The master of this principle of " Picture superiority" was the late Steve Jobs, many of his slides were just a single evocative picture that literally said " A 1000 words".
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