Anticipate Objections and address them before your audience raises them. You may think your proposal or sales pitch is very strong and the evidence supports your recommedations, however your audience or your bosses may still have reservations. Always include a slide that touches on risks and also possible stumbling blocks to success. This will allow you to show that you respect the opinions of others who may not be as optimistic as yourself. These concerns may be budget and cost related, quality related, execution issues or even capacity issues. Use this opportunity to show what mitigating steps you will be taking to ensure a high probability of success for your proposal. Remember, most of the time people want to approve your proposal so help them to make a favourable recommedation by doing your preparation throughly and cover all bases!
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