Always tell your audience the objective of your presentation i.e. why they are listening to you, what you expect from them and how they will benefit. This will stop them guessing and speculating while you are presenting. If while you are presenting they are trying to guess what you are getting at, they will probably be missing the key points you are trying to make. They may make false conclusions that are opposite to what you intended. This will make it very difficult for you to get them to agree with you and take the course of action you want. One more thing, tell them at the start how long you will take and keep your presentation to 20 minutes or less. People do not have attention spans that stretch longer than than that.
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